At least once a week, 20 minutes per week.
That’s what we tell clients they need to do to keep their websites dynamic, to maintain a thriving web presence for their businesses.
But reality is that that’s not always possible.  Sometimes, inspiration comes easily and we can bang out a post a day for a week or [...]

Business owners  tell us that the number one reason they don’t want an online presence is a fear of negative comments.
“I don’t want my business to have a blog because I am concerned that one bad day could bring a hailstorm of negativity about me published to my own website.”
While it’s a logical conclusion, it’s [...]

It always interests me when we expect the government to enforce ethics, as with the Federal Trade Commission’s attempt to police product reviews.
So I am entertained by this twist of events, where the media did in fact enforce ethics, but in a completely unexpected way — that supports the idea that blogs are a double-edged sword.  [...]